How to Stay in The Loop in Your Industry

People often ask me how do they find up-to-date content and stay in the loop with their industry?

Let me just say that I don’t think  the problem is finding content. Content is everywhere! The problem is information overload and deciding where are those few select places you can go to and focus on to stay informed about current trends and news in your industry.

For example, I use sites such as Feedly.com or Topsy.com. Another great site to stay on top of what’s new in your industry is Paper.li. This service is great for aggregating the top news and article updates of those you follow on Twitter.

There are hundreds of other sites you can use to stay in the loop with your industry, but let’s not forget face to face strategies such as attending workshops and industry associations. These get-togethers can be a great source of information; this way when you go back to your clients and prospective clients you are well informed and you can communicate to them what they need to know to move forward in their life and business.

My recommendation is to stick with no more than two to three content curation sites you like; otherwise you’ll potentially risk falling into the information overload black hole. Yikes!

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photo credit: clarkmaxwell via photopin cc

3 Comments

  1. I just use Feedly to stay updated (it does limit me though…curated content allows exposure to more blogs while RSS readers like Feedly are limited to just blogs we subscribe).

    Another ‘problem’ is that I only read blogs that I comment on. I have 99 blogs on my list, so there is the problem of information overload, but I divide everything up over the weekdays, so it’s not too bad (although I haven’t been able to do that lately……for the past few weeks, I have been using Fridays for all the blog reading and commenting. It is tiresome, but rewarding!)

    I do read other blogs, but that’s rare because of time.

    I hope you have a great weekend! Thanks for sharing this, Michele :)

    Reply
    1. Wow! 99 blogs Jeevan?! You definitely have to be committed to the process b/c I know first hand how much time it takes to do something like that. I was very much into blog commenting with my first blog. I don’t do that much often any longer b/c my focus has changed, but I get that it’s very rewarding and a great strategy for getting more comments on YOUR blog. 😉

      Keep it up. You are on fire!!

      Reply
      1. In reality, I only comment on 90 blogs (the other ten are just for reading and research)…but, like you mentioned, it’s a lot of work.

        Yes, indeed 😀

        I can’t keep it though soon…So, I am planning to put more effort into guest posting (commenting is great strategy…and I will continue doing it, but less frequently).

        Reply

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