Tag Archives: Coaching
A couple of years ago I decided to make a transition in my business. I decided to add “coaching” to my list of business services. It seemed like the right move. In essence I was already coaching my clients. Many came to me for web or social media services, and ultimately I found myself coaching them through various business and life challenges.
I’ve always loved to troubleshoot and be the catalyst to other’s having a complete shift in how they were thinking and approaching things in their business. I dare say I had talent for seeing things others couldn’t – and was able to hone in on the root cause of what was keeping them stuck.
Sometimes they were stuck due to technical issues or simply bad habits. But often times it was a mindset issue. Being able to guide someone through the process of looking at things from a different perspective that they hadn’t thought of before, and hearing in their voice the shift from feeling helpless and defeated to optimistic and relieved – as if a weight has been lifted off their shoulders – is truly a gift to witness.
So you can see why I decided to add coaching to my repertoire of services. It truly was the natural step for me in my business. But taking that natural step and being able to create a sustainable business doing something you love are two very different things.
I don’t have any regrets about my decision – and I’m still coaching (part-time). But in hindsight, I would of done a LOT of things differently before taking the plunge. You just don’t know what you don’t know and often times by the time you know it, you’ve dug such a deep ditch that you wonder how you’ll ever climb your way back out again.
Let me explain …
I guess when I decided to begin promoting my coaching services that much like my consulting service, clients would simply show up and ready pay to work with me! I mean why wouldn’t they?! I had a skill-set for goodness sake! I was one of the most tech-savvy coaches I knew, so you where getting the best of both worlds – a coach that could not only tell you what to do, hold you accountable, but show you HOW to do it.
Seemed like a no-brainer to me …
Not the case!
I was so completely “sold” on the idea of coaching that I promoted my consulting services less and less. As a result, my client base decreased over a course of time … and my income along with it. Eventually I decided to take a position as Marketing Director for a local company – which don’t get me wrong, I LOVE. But it didn’t fit in with my long-term vision.
This is not to say that I’ve given up on my business. NEVER!! I’ve always have and always will be an entrepreneur at heart and my desire to be a financially free and a successful business owner still resides in my heart. It’s just going to take a bit longer than expected. 😉
So what went wrong?? And why am I sharing this with you?